Cracking the Code

Meet the creators of Flappy Bird.

How do you get girls into coding? Like this…

It’s no secret that there is a dearth of women in engineering positions, but all too many of the efforts to correct the gender gap are tone deaf – handing out vanity mirrors and nail files at a women’s coding event, for example. We’ve rounded up some of the best tools to encourage girls to break into tech across a variety of media – check them out.


Camp Codesalot

The remarkable Girls Who Code – which offers middle and high-school girls free classes in coding – launched their Summer Immersion Program in 2012. It’s a seven-week curriculum offered to sophomores and juniors in nine US cities; at the end of the program the girls present their projects to top female execs.


Ms. Tuesday Returns

A children’s book on coding, Hello Rubymanaged to raise $100,000 within 24 hours on Kickstarter, eventually raising $380,000 (not bad for a $10k goal). The book and workbook, written by a cofounder of the nonprofit Rails Girls, will be released this summer.


Better than Smurfette

Ella the Engineer, an animated show conceptualized in partnership with Girl Develop It, currently raising funds to shoot a pilot episode. With only a few days to go, the project still has a long way to go to reach its goal on Indiegogo – you can support it here.



It was literally girls vs. boys last year when SF-based GoldieBlox took on the Beastie Boys over fair use. Now that the dust has settled, the toymaker can return to its original mission – encouraging girls to get into engineering. They also released a more copyright-friendly video earlier this month, This Is Your Brain On Princess.



And of course there’s always the good ol’ web.Engineer Girl is a National Academy of Engineering program to introduce girls about the world of tech. A Mighty Girl is a great resource for anyone looking for children’s books and movies that introduce tech. And to keep up on the news, subscribe to Huffington Post’s weekly Girls in STEM newsletter.

Now go forth (and close the gender gap).