At AKQA we believe in the imaginative application of art and science to create beautiful ideas, products and services. With an entrepreneurial and collaborative approach, we design adaptive digital services and applications that capture the imagination, delivering impressive returns for our clients.
From our location in San Francisco's SOMA district - the epicenter of the Bay Area's technology industry - AKQA offers our staff the opportunity to produce meaningful work for world-class companies in one of the world's most vibrant and beautiful cities.
Analytics is one of the fastest growing disciplines at AKQA with executive support, a global team, a big data stack, and a wide range of capabilities including user experience insight and applied machine learning. Our clients are building the future of their business and more than ever data is at the heart of making this future a reality.
The Analytics Lead is passionate about using data to drive insights and optimizations that create better connections with consumers and improve bottom line business results for our clients. The ideal candidate has 3+ years of marketing and analytics expertise, experience in a client service-oriented role, and the ability to produce thoughtful presentation that creates an impact. This individual should have experience managing digital analytics projects from conception to completion and a hands-on approach.
This candidate must have familiarity with media and marketing analytics tools (such as ad-servers, media-serving platforms like Facebook and YouTube, and knowledge of site analytics tools like Adobe Analytics or Google Analytics Premium) and the ability to distill a narrative and insightful recommendations from expansive data sources in a compelling and digestible way. Managing projects and effectively interfacing with other agency stakeholders (e.g. analysts, designers, strategists, etc.) will also be keys to success in this role.
For the right person, this role offers the chance to shine on top-tier clients, influence experiences that touch millions, and grow analytics competency within a data science group that is defining cutting edge consumer analytics.
- Must be authorized to work in the US
- 3+ years of media and marketing analytics expertise
- Extract insights from web, media, and UX measurement systems (e.g. Doubleclick, Visual IQ, Adobe Analytics, Google Analytics, etc.)
- Advanced understanding of business intelligence and data visualization tools like Tableau and Datorama
- Create strategic testing/learning agendas and associated KPI measurement frameworks
- Shape data for analysis from CSV/Excel/database sources
- An understanding of standard data architectures and the ability to query databases using SQL
- Use statistically sound analytical techniques to provide robust and descriptive data insight and clearly communicate these insights to stakeholders in a variety of formats
- Tableau, Python, and/or R knowledge is helpful
AKQA is an Equal Opportunities Employer, we believe that diversity is vital to AKQA’s ability to provide our clients with the best recommendations and are committed to fostering a varied and inclusive work environment. Your race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability or veteran status have no bearing on our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.
About us The imaginative application of art and science. AKQA is home to 2,100 professionals in 23 studios across the USA, Europe, Asia, and Australasia.
Want to learn more about AKQA? Visit AKQA's website.
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