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Monetization Analyst, Partnerships

AppLovin, San Francisco, CA

AppLovin turns mobile into the medium of choice for advertisers.


Grow your career at AppLovin. 
 
At AppLovin, we build technology that helps make mobile games successful and enables developers to bring their games to more people around the world. Since we launched in 2012, our technology platform has been instrumental in fueling the explosive growth of many mobile games, including those developed by our own studio and by our studio partners. We’ve built an amazing team of talented people who are committed to helping the mobile games industry thrive. Lion Studios by AppLovin works with mobile game developers to publish, market, and grow their businesses. AppLovin is headquartered in Palo Alto with offices in San Francisco, Dublin, Beijing, Tokyo, Seoul, Toronto, Herzliya and Berlin. Learn more at applovin.com.
 
AppLovin is one of Inc.’s Best Workplaces and a recipient of the 2019 Glassdoor Top CEO employee’s choice award. The San Francisco Business Times’ awarded AppLovin one of the Bay Area’s Best Places to Work and the Workplace Wellness Award, which recognizes businesses that are leaders in improving worker well-being.

We are looking for a hungry and results-focused individual to join our Partnerships team. In this role, you will leverage AppLovin’s products and expertise to optimize revenue for game developers and the mobile gaming market. You will also have a chance to work directly with AppLovin’s leadership - including Directors and VPs across teams, and to learn from many thought leaders in the industry, including our founders. This role can evolve to match any problem we face as the mobile ecosystem's evolution picks up pace.

 

Responsibilities:

  • Manage ad monetization strategy across a variety of ad networks, including but not limited to, AppLovin, Facebook, and Google
  • Successfully build and operate ad waterfalls to improve monetization across our strategic partners
  • Run A/B tests to optimize monetization efforts: take a scientific method approach in developing hypotheses, setting up experiments, and analyzing results to prove or disprove your theories. You will own these tests from beginning to end and leverage the results to inform future tests.
  • Communicate with strategic partners & ad network reps to optimize performance, create new ad placements, and build/maintain each partnership
  • Work with third party vendors and internal teams to ensure that ads served comply with brand safety guidelines
  • Support developers in triaging and troubleshooting integration issues
  • Benchmark daily, weekly, and monthly monetization performance against key metrics to identify areas for optimization & shape our ongoing strategy
  • Continuously think outside the box and take calculated risks in testing and strategy
  • Understand the mobile gaming competitive landscape and publisher supply
  • Actively and constantly learn on your own. We love to teach, but we expect you to be proactive in seeking out knowledge & solutions

Basic Qualifications:

  • Bachelor’s Degree in an analytical or quantitative major preferred, but not required
  • 0-5 years of professional experience
  • Team player who will thrive in a dynamic, constantly evolving environment
  • Love of hands-on testing to prove or disprove a theory
  • Ability to be self sufficient and execute quickly when given autonomy
  • Exceptional organization, analytical skills, and attention to detail
  • Strong work ethic, flexibility, and drive to deliver results to achieve the business vision
  • Embrace change and uncertainty as exciting challenges for learning and growth
  • Strong command of Microsoft Excel/Google Sheets, including pivot tables, conditional formatting, VLOOKUP, and formulas
  • Willingness to work flexible hours, including nights and weekends, in support of achieving team objectives

Pluses:

  • Mobile experience and knowledge of the mobile advertising landscape
  • Experience managing ad waterfalls
  • An eerie love for data analysis
  • A passion for games (of any type)

Perks:

  • Joining a new, high impact team with unlimited growth potential
  • Autonomy to make decisions in a rapidly growing company
  • Free medical, dental, and vision insurance
  • Daily lunches and fully stocked kitchen
  • Free public transit
  • Free laundry service (wash/dry clean)
  • Free gym membership
  • Fun company parties and events
  • Flexible Time Off - work hard and take time when you need it

 

 

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About AppLovin

About us AppLovin is a leading mobile marketing platform that helps the world's largest brands reach over two billion consumers globally with relevant content. The platform provides marketing automation that allows brands to acquire new consumers on mobile apps. The company has over 100 employees and is headquartered in Palo Alto with offices in San Francisco, New York, Dublin, Beijing, Tokyo, Seoul, and Berlin.

Want to learn more about AppLovin? Visit AppLovin's website.