Product Marketing, Dental

Carbon, Redwood City

Stop prototyping. Start producing.

Working at the intersection of hardware, software and molecular science, we are to delivering on the promise of additive manufacturing, enabling commercial customers to go beyond basic prototyping to full scale manufacturing.
Our company is built on the idea that diverse fields of study must come together to solve intractable problems. We have grand ambitions to create technology that will influence industry around the world.
You will be joining a diverse team with a vibrant culture, where team success is as important as celebrating individual contributions.
We’re looking for a Product Marketer, Dental to lead the product positioning and technical marketing for our range of products and solutions focused on dental business opportunities. This role will report to our VP of Marketing and be dedicated to supporting our Dental GM. The role is based in our Redwood City office.


  • In collaboration with Marketing and Sales colleagues, develop and lead innovative, integrated, multi-touch programs for the dental sector that generate high-quality leads and drive revenue
  • Identify market potential in different market segments and create a penetration plan to build market leadership
  • In collaboration with Product Management, collaborate closely on our dental product portfolio, pricing framework and launch timing
  • Develop launch programs and strong activation plans to increase product uptake rate
  • Monitor, optimize, and report on program results and effectiveness with a clear understanding of the lead process and lead tracking, including ROI, and advising on required changes where necessary
  • Drive marketing’s operational connection to the Sales pipeline by target audience to ensure marketing programs are aligned with business demands and revenue targets
  • Consolidate feedback and market insights collected by Sales, Support and training and input to strategy building and implementation
  • Acts as customer-facing Dental Marketing resource for sales team
  • In collaboration with Marketing team-members; produce and publish marketing content, directly manage all aspects of dental sales enablement asset creation, ensure that content is aligned with go-to-market messaging, brand guidelines, and positioning
  • Develop core content for customer Case Studies, Whitepapers, Technical Solutions Briefs and other content for the dental market
  • Determine the most effective and cost-effective marketing channels to reach intended audiences and generate high-quality sales leads
  • Directly manage dental customer and partner co-marketing
  • Interact with dental providers and societies, and develop programs for influencers and key opinion leaders
  • Contribute to the development of the annual and quarterly marketing plans and supporting the budget
  • Develop strong working relationships with all internal stakeholders
  • Develop expertise in the industry by understanding and monitoring market dynamics, competitive landscape, technology offerings, target segment groups, topics of interests, relevant industry publications, leaders etc.


  • BA degree in a medical or healthcare major preferred; MBA is a plus
  • Proven track record with more than 8 years of product management and/or marketing experience from the healthcare industry, like Pharmaceutical or Medical device. Dental or medical aesthetic experience is plus
  • Experience designing marketing content & assets, as well as developing and implementing integrated marketing programs to generate sales leads
  • Demonstrated technical marketing aptitude
  • Comfortable to work in a multidisciplinary and multicultural organization
  • Sales experience a plus
  • Excellent spoken and written communication skills
  • Able to travel locally and abroad (more than 10-20% of working hours)
  • Strong implementation, excellence in execution and attention to details
  • Analytical skill
  • Team contributor who cultivates collaborative work environment
  • Customer focused
  • Fast learner (clinical, regulation, etc)

About Carbon

About Carbon WHO WE ARE Carbon works at the intersection of hardware, software, and molecular science. Our vision is a future fabricated with light, where traceable, final-quality parts are produced at scale with CLIP technology. CLIP — Continuous Liquid Interface Production — makes this vision possible by combining engineering­-grade materials with exceptional resolution and surface finish. HARNESSING LIGHT AND OXYGEN TO PRODUCE OBJECTS FROM A POOL OF RESIN, CLIP is a photochemical process that eliminates the shortcomings of conventional 3D printing by harnessing light and oxygen to rapidly produce objects from a pool of resin. From everyday products like tennis shoes and electronics, to industrial components, to highly customizable medical devices, CLIP makes it possible for creators to design the parts and products of the future.

Want to learn more about Carbon? Visit Carbon's website.