Inside DemandMatrix

Intent data & technographics for B2B companies


Sales and marketing teams invest significant resources reaching out to low-probability accounts. DemandMatrix increases your go-to-market efficiency with a foundation of better market intelligence. Researching millions of publicly available sources and over a billion documents per month, DemandMatrix uses machine learning and narrow-AI to find, catalog and score 12,473 hardware and software products that 13,716,365 companies in 236 countries are using or considering. Only DemandMatrix finds those products both in front of and behind firewalls.

With up to five years of technology deployment history, DemandMatrix uses these product adoption patterns to identify accounts that are in market for various products each quarter. B2B tech marketing, sales, and product management teams use these insights throughout the customer life-cycle.

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