Marketing Operations

Enigma, New York, NY

Find truth in data

This brand new role will be a key part of our tight-knit marketing team, owning the systems and processes that fuel our growth.

About you:

You are organized and have an eye for details. You believe that our systems and processes are the foundation of making smart, data-driven business decisions. You have an entrepreneurial spirit and thrive in a fast-paced, collaborative environment.

-You have 3+ years of experience in marketing operations

-You have experience executing campaigns in marketing automations systems, such as Marketo, Hubspot, or Eloqua

-You’re willing to get your hands dirty and have a “get things done” attitude

-You’ve managed projects end-to-end, collaborating across teams to deliver results on time

-You have strong interpersonal skills - people are excited to work with you

The role and opportunity:

This is a new role at Enigma that will be critical to the expansion of our business - you’ll be the glue that keeps our Marketing team aligned and running fast. You will guide our marketing systems and processes, helping maximize the output of our highly collaborative team. You’ll develop and execute inbound campaign strategies to grow our pipeline, as well as support on optimizing our digital presence.

In one month you will:

-Be intimately familiar with Enigma’s Marketo instance and have suggestions for improving the configuration

-Be comfortable making regular updates to our existing website using Enigma’s CMS

-Understand Enigma’s products and technical capabilities, as well as their sales cycles and target audiences

-Manage critical systems, particularly Marketo, ensuring data quality and seamless integration with our other systems

In 3 months you will:

-Be the go-to person for updates to Enigma’s website

-Be involved in day-to-day operations for the planning of Enigma’s new website

-Set up nurture campaigns for key audiences

-Have built dashboards for team members and leadership to track KPIs

-Have proposed and executed optimizations and experiments for our website and lead gen campaigns

In 6 months you will:

-Work proactively with Marketing team members and Sales to track and measure all stages of the marketing life cycle

-Help develop our marketing operations roadmap, identifying new opportunities, and evaluating operational efficiencies and new technologies to improve our team’s productivity and outcomes

-Collaborate on revenue lead generation, lead scoring, and marketing campaign execution to support lead generation, particularly via email

About Us:

At Enigma, we’re building the single, most reliable source of data on Small Businesses to power the future of SMB financial services. By engineering better data from hundreds of public and third-party sources, we aim to tell the complete story of every business, so that companies of every size can access the financial services they need to grow and thrive. Our core values - generosity, curiosity, ingenuity, & drive -  guide everything we do from how we make our most important product decisions to how we work with and support one another on a daily basis. We’re a team of curious, driven individuals with diverse backgrounds and skills, but we’re all passionate about engineering deeper understanding through data—together. If this resonates with you, we would love to hear from you!

About Enigma

About Enigma Enigma is an operational data management and intelligence company. We believe in curiosity and the power of discovery. Our mission is to empower people to interpret and improve the world around them. To deliver on that ambitious goal, we place data into the context of the real world and make it connected, open, and actionable. Our repository of public data informs and trains each of our enterprise offerings.


Want to learn more about Enigma? Visit Enigma's website.