Commercial Director, APAC

Eventbrite, Melbourne, Australia

Online ticketing and registration

Duration: Full-Time


We are building a best-in-class sales organisation comprised of motivated and talented go-getters. The opportunity is big, competition is fierce, and we have miles to go before we sleep. This team is responsible for working with some of the most iconic events and venues in Australia and bringing them to Eventbrite. What makes Sales at Eventbrite so exciting? You’ll be working with event organisers of everything from music festivals to concert venues to complicated registrations for beer festivals, conferences, and much more. Our horizontal platform means no one conversation with a potential client is the same. There is no script, no one-size-fits-all solution. We’re consultative sales experts, and we train and invest in our smart, goal-oriented team to grow their careers here at Eventbrite. 


As the Commercial Director - APAC, you will own the overall success of the sales team in the APAC region. You will be responsible for driving performance, ensuring a strong pipeline of prospective clients and developing action plans where necessary. 

You will help develop and execute the commercial strategy as we continue to grow our presence in the APAC region. You will also be responsible for the retention and development of existing Eventbrite organisers creating and executing plans to drive further value from the Eventbrite portfolio of products and services.

You’ll be actively involved in the largest prospects of the team, guiding in the preparation of proposals, pitch presentations, and quotas.  You will be responsible for reporting on the success of your team, and you will act as the liaison between the commercial team and company leadership.

You will also manage the individual performance of the Account Executives to help grow their skill sets.  By coaching on procedure, technique, and pipeline management, you will ensure career progression and job satisfaction for your team of Britelings. Lastly,  you will provide Site leadership to the Melbourne office driving  the cultural values and engagement of our Australian Britelings.  


As Commercial Director - APAC, you will lead a dynamic team of Inside Sales professionals and enterprise sellers with differing experience levels from Sales Development Representatives to Senior Business Development Managers. Reporting into the VP of Global Revenue, you will be responsible for all commercial activities and revenue targets for APAC and work closely with the Regional Marketing Manager, to build pipeline, develop strategy, create and execute on business success metrics, and consistently push your team to deliver for our event creators and beat targets.


  • A strong technical sales background with 5+ years sales leadership experience
  • A proven track record of sales success within the SaaS, Technology, or Ticketing industry
  • Driven by a challenging, dynamic and people oriented culture with the ability to harness this potential within your team
  • Strong leadership skills with a focus on communication, influence and empathy
  • Demonstrated experience working within a structured sales environment with experience managing and executing on metrics and quotas and diligence in sales reporting and CRM management
  • Ability to operate as part of a global commercial team and bring ideas to the table to drive performance and sales innovation

At Eventbrite, we strive to support our Britelings and their loved ones through different stages of life with robust and attractive benefits, financial and physical wellness options, and great perks. In addition to offering a competitive salary and company stock, we have other great benefits available. In the Briteland, you’ll find great medical plans, fertility and adoption benefits, wellness reimbursement, generous parental leave, on-site services, and much more.

Eventbrite is a global self-service ticketing and experience technology platform that serves a community of nearly one million event creators in over 180 countries. Since inception, Eventbrite has been at the center of the experience economy, transforming the way people organize and attend events. The Eventbrite platform provides an intuitive, secure, and reliable service that enables creators to plan and execute their live and online events, whether it's an annual culinary festival attracting thousands of foodies, a professional webinar, a weekly yoga workshop or a youth dance class. With over 300 million tickets distributed to more than 4 million experiences in 2019, Eventbrite is where people all over the world discover new things to do or new ways to do more of what they love.


Eventbrite is a proud equal opportunity/affirmative action employer supporting workforce diversity.  We encourage people from different backgrounds to apply for this position, including Aboriginal and Torres Strait Islander people, people from different cultural backgrounds and people with disabilities.

About Eventbrite

Eventbrite powers ticketing and registration for more than two million live experiences each year, hosting the world’s largest online selection of events. We build technology that allows anyone to create, share, find and attend events of all kinds. Music festivals, marathons, conferences, hackathons, political rallies, fundraisers, gaming competitions— you name it, we power it.

Want to learn more about Eventbrite? Visit Eventbrite's website.