Senior Online Marketing Manager – Paid Social (m/f)

HelloFresh, Berlin

Delivering great recipes and fresh ingredients to your home each week

Do you want to change the world? Great! So do we! HelloFresh is one of the most dynamic and fast-growing start-ups in Europe. We are the number 1 meal kit delivery service globally, and the largest start-up to come out of Europe over the past 4 years.
Our growth trajectory and expansion has been phenomenal – only 4 years after inception we are active in 10 markets on 3 continents. Our team is diverse, high-performing and international, helping us to create a truly inspiring work environment in which you will thrive in.

About the job

  • Our customers love cooking healthy meals at home. As Senior Online Marketing Manager - Paid Social you will lead and implement Direct Response campaigns through social platforms (Facebook, Pinterest, Twitter, Snapchat) to increase the number of customers enjoying HelloFresh meals in all our international markets
  • You will manage a considerable advertising budget and have a huge impact on HelloFresh's key growth KPIs
  • You will define the paid social growth strategy in a few markets together with local teams, identify opportunities and allocate the budget according to goals
  • You optimize cross-team collaboration and make sure the paid social strategy and performance is understood by various stakeholders
  • You define structured testing plans to improve advertising efficiency for all markets (creatives, landing pages, audiences, bidding, etc.)

Who we’re looking for

  • You have at least 2-3 years of experience in in direct response advertising with a focus on paid social
  • Facebook Advertising platform has no secret for you: bidding, targeting and optimization, web and app tracking and troubleshooting
  • You work highly analytical: very strong systematic and investigative thinking capable of diagnosing bottlenecks and optimizing day-to-day performance
  • You have excellent communication and stakeholder management skills in a large international and geographically dispersed team
  • You are results-driven, have a bias for action and an outstanding ability to manage multiple projects at once
  • Aptitude to automate, knowledge of Python and SQL is a plus
  • You have excellent English skills; good command of German is a strong plus

What we offer

  • Join an A-team and learn from the best colleagues in performance marketing
  • Once-in-a-lifetime opportunity to embark on a journey within the fastest-growing company in Europe, and to prove yourself within a key area of focus for HelloFresh (Paid Social)
  • Countless opportunities to lead your own projects
  • Cutting edge technology, allowing you to work with state-of-the-art tools and software solutions
  • Competitive compensation and the opportunity to rapidly advance your career
  • Great international exposure and team atmosphere
  • Work in a modern, spacious office in the heart of Berlin with excellent transport links and employee perks

About HelloFresh

HelloFresh is a multinational meal delivery service with a presence in several Western European and North American countries, as well as Australia. The company was founded in 2011 in Berlin by Dominik Richter, Thomas Griesel and Jessica Nilsson.

Want to learn more about HelloFresh? Visit http://www.hellofresh.de