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Marketing Manager

Lalamove, Singapore

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Duration: Full-Time


Lalamove is disrupting the logistics industry by connecting customers and drivers directly through our technology. We offer customers a lightning fast and convenient way to book delivery and moving services whether they are at their home, at work or on the go. People talk about O2O, we live it!  

Lalamove is a leading global on-demand delivery platform with millions of delivery partners serving millions of orders everyday. With 1600+ employees spread across SEA and LATAM, our 8-year old company has reached unicorn status in 2018, is well funded by prominent VCs and has kept growing at tremendous speed since.  

We are now seeking a high-caliber Marketing Manager based in Singapore. The incumbent will be responsible for all aspects of marketing for awareness creation, customer acquisition, growth, and retention. As part of the Lalamove Singapore team, you will be leading the local marketing team and collaborate closely with the rest of local and regional stakeholders to achieve marketing excellence for Singapore. If you are an experienced, self-motivated, and innovative marketer or growth manager, this could be the role for you.

What you'll do

  • Responsible for the marketing success in Singapore across full funnels
  • Develop and implement  local marketing plans to drive awareness, customer acquisition, growth and retention, and ultimately to achieve marketing KPIs such as user base growth, conversation rate etc.
  • Manage internal and external resources to ensure marketing & PR campaign to be rolled out as planned 
  • Drive channel performance optimization of Facebook Ads, Google Ads, network campaigns, etc.
  • Derive actionable insights from marketing and product data and take prompt actions in optimization growth hacking through constant testing to uncover new marketing opportunities
  • Oversee and grow marketing team department, constantly identity revenue and partnership opportunity 
  • To collaborate with other local and HQ teams such as HQ Marketing, Business Development, Platform Operations, Driver Operations, Product & Tech, Corporate Solution or any other appropriate functions as required

What you'll Need

  • 6+ years of working experience and a proven track record of success 
  • Prior experience in a marketing-related role in TechLogistics is a plus.
  • Data-driven with proven experience deriving marketing opportunities and strategy through data analysis and working in an ROI-driven organization
  • Proficient with marketing technology tools and able to turn marketing data into actionable insights 
  • Previous experience in acquisition, digital and offline marketing, CRM or other growth marketing related roles would be a plus
  • Organised, meticulous, results-oriented, able to work under pressure and tight deadlines. Able to multitask and prioritize tasks in a fast-moving environment
  • Team-player with start-up spirit and able to fit in a diversified and dynamic working environment 
  • Excellent command in written and spoken English, Chinese is a plus
To all candidates- Lalamove respects your privacy and is committed to protecting your personal data.
This Notice will inform you how we will use your personal data, explain your privacy rights and the protection you have by the law when you apply to join us. Please take time to read and understand this Notice. Candidate Privacy Notice: https://www.lalamove.com/en-hk/candidate-privacy-notice

About Lalamove

About Lalamove Lalamove began life as EasyVan in December 2013. Founded by Chow Shing-Yuk, EasyVan was originally about leveraging the sharing economy and satisfying a specific logistical need - van hiring. The name EasyVan was conceived out of the desire for something catchy and easy to remember. Shortly after in July 2014, EasyVan expanded to Singapore, Thailand, Taiwan and numerous cities in Southeast Asia. "Lalamove" became a more appropriate name as the fleet of vehicles evolved from just vans, to motorcycles and trucks of varying sizes. In fact, "Lalamove it" has become the term synonymous with getting things delivered quickly and reliably, the Lalamove way. The Lalamove logistics platform has revolutionised van hiring call centers of old to being a process so streamlined, customers and drivers receive a match with each other within 12 seconds. Local deliveries are fulfilled at a breakneck 55 minutes, door-to-door. For drivers, Lalamove significantly optimises their fleet and route, maximising their earning potential. Lalamove applications are developed by Huolala Global Investment Limited, and are available online, Apple Appstore and Google's Play store. Find out the latest about Lalamove as a company and stay up-to-date through our blog and press releases.

Want to learn more about Lalamove? Visit Lalamove's website.