- Messaging, positioning, and marketing content that demonstrates differentiation compared to market competitors
- Working closely with product management to bring the voice of the market to product planning and be a product expert externally with the field, prospects and customers.
- Developing and collaborating on go-to-market strategies to engage IT leaders at the forefront of businesses driving innovation via multi-channel apps.
- Developing thought leadership messaging and campaign content
- Communicating the Mendix’s value proposition to the sales team and developing sales tools that leverage our insights as a unique solution differentiator
- You will work on programs that attract and expand the IT leader audience
- Collaborating with Campaign and Content teams to ensure that the campaigns being built and launched are well connected - from the messaging to the underlying campaign tactics and field execution
- Engaging with industry analysts to gain market insights and to convey Mendix’s value proposition and success with our customer community
- Continuously monitoring, analyzing, creating, and sharing responses to market developments, customer behavior and competitor's activities
- Strong knowledge of mobile application development tools and technologies.
- Experience with agile application development methodologies, application lifecycle management, DevOps and modern application frameworks.
- Good understanding of the aPaaS/PaaS and cloud market and technology space.
- Excellent communication and interpersonal skills and an ability to help customers find the right solution (not the obvious/easy one).
- A proven history of growing revenue through Product Marketing for both new and mature product lines
- Situational fluency, ability to influence and motivate others, and perseverance to handle challenging business situations
- 3++ Years of relevant Product Marketing experience
- Bachelor's Degree
About us We are creating an application platform that empowers people to build and continuously improve apps at unprecedented speed and scale. Who we are We’ve been in your shoes We know firsthand how hard it can be to quickly build software your users love, while maintaining the control you need. Having worked with hundreds of enterprise customers, we also understand how difficult it is to successfully execute a digital strategy. Our mission Our founders created Mendix to solve the biggest challenge in digital innovation: to empower IT and Business teams to collaborate like never before, while experiencing unmatched speed and control. These principles are architected into the very core of our platform, and they drive our relentless focus on your success. We are here to help We love helping you build breakthrough digital experiences, rejecting the conventional approach of merely doing the same things faster. We seek a long-term partnership with your team so we can help you deliver transformative value through applications. Our conviction—and your success—is powered by a diverse team of passionate and exceptional talent.
Want to learn more about Mendix? Visit Mendix's website.
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