Director of Marketing - DACH

Netflix, Amsterdam, Netherlands

Leading subscription service for watching TV episodes and movies

It's an amazing time to be joining the Netflix team as we continue to transform entertainment globally. Netflix has grown to over 100 million members globally. That's where you come in. We are looking for a leader to continue the momentum we have in the DACH region. We’re looking for an individual that has experience building engaging and efficient marketing campaigns that drive consumer love for a brand that has a passionate following and is experiencing big growth across many segments of the DACH market.

Sitting at the cross section of technology and entertainment, Netflix is uniquely positioned to meet the entertainment needs of DACH consumers in a way they haven't experienced before. Are you the individual that can craft brilliant marketing and thrive in a dynamic culture that inspires excellence?

The Head of Marketing, DACH will report to the Vice President of Marketing, EMEA and will oversee the marketing strategy and campaign activations across the market. Working closely with counterparts in PR and social, you will be the consumer voice for the Netflix brand and content that is launching or available on the service.

If you're a passionate entertainment or brand marketer with demonstrated experience in launching amazing digital marketing campaigns, we'd like to learn more about you and tell you a bit more of the Netflix story.

Key responsibilities:

  • Country marketing strategy. You will set the marketing strategy for the DACH market each quarter in conjunction with your Europe marketing peers.
  • Entertainment marketing campaigns. You will lead and launch unique marketing campaigns every quarter for our Netflix originals and any other high profile content in DACH.
  • Integration. You will serve as a key voice in assuring marketing, PR, and social media are speaking with one voice.
  • Cultural ambassador. You will be critical to helping Netflix understand the German customer while also living and embracing the Netflix culture.
  • Lead. You will be a key part of the European marketing leadership team helping to guide pan-European marketing strategy for Netflix.

Experience & Skills:

  • Digital expertise. We are looking for someone that understands digital marketing and has demonstrated experience launching unique digital campaigns.
  • Consumer marketing know-how. We are looking for someone that understands consumer marketing (preferably in the entertainment or consumer technology space) and how not only build strategy but also execute flawlessly.
  • Depth of knowledge. Solid DACH marketing experience in a related industry.
  • Concise and clear communication. We are looking for a fluent German and English speaker that's comfortable communicating in both languages.
  • A history of leadership. We'd like to see evidence of serving as a key decision maker in a senior marketing role.

About Netflix

Netflix is the world’s leading Internet television network with over 100 million members in over 190 countries enjoying more than 125 million hours of TV shows and movies per day, including original series, documentaries and feature films. Members can watch as much as they want, anytime, anywhere, on nearly any Internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.

Want to learn more about Netflix? Visit https://www.netflix.com/