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Product Marketer
Piggy, Bengaluru, India
Next generation investment platform for everyone.
Duration: Full-Time
Responsibilities
- Responsibilities Include But Not Limited To
- Lead the Growth Marketing team and impact Piggy’s growth trajectory as a leader within the organization.
- Lead funnel optimization strategy and prioritize roadmaps of growth product features with Product and Engineering team leads.
- Build and deliver growth forecasts, partnering with Product Leads and Finance team to refine scenarios based on company revenue & CAC projections.
- Refine experimentation program and build on existing frameworks with Product, Engineering and Data.
- Lead all performance marketing; build and expand core channels including but not limited to SEM, SEO, display, and paid social to drive growth across Piggy products.
- Ability to explore strategic initiatives with other business partners.
Ideal Background
- BA/BE in Marketing, Business, Engineering or related field.
- 3-5years experience driving revenue and user growth for a beloved brand - experience with a technology startup a plus
- Belief in growth as a system, not just one off tactics or “growth hacks”
- Exceptional leadership capabilities; capability to build, manage and lead growth teams.
- Ability to present growth vision to executive team and the operating expertise to execute on it
- Expertise in growth forecasting; building multi-channel & multi-product growth models required
- Exceptional command of data; ability to pull from structured and unstructured sources and model out
- Deep understanding of SEO and components of both onsite & offsite optimization
- Proficiency in several paid digital channels and willingness to learn about new ones
- Comfortable within a fluid and fast paced environment - job description captures core responsibilities but the role will be much more diverse
About Piggy
Experience an easy way to make Investments in Mutual funds in India. Easiest platform to make mutual fund investments in India. Because you need to make Investments, be it just to park your cash short term to earn better returns, or to invest for your goals or retirement, we've made an easy to use platform for you where you can invest in any fund in India in few clicks and have track your existing investments. Furthermore , you make investments without paying any middlemen commissions and make more returns . After all, It is your money. Don't pay too much to others when you can do it on your own.
Want to learn more about Piggy? Visit Piggy's website.
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