Uncubed
           

Growth Marketing Manager

Pond5, New York City

World's Largest Stock Video Library, Audio Clips & More


Pond5 is seeking a Growth Marketing Manager with responsibility for driving demand generation, growth and awareness in a multi-channel environment. With our rapidly expanding our paying customer base, you'll have a front-row seat to drive the acceleration of new buyers and upsell and cross sell across the worlds largest collection of video, music, and other media asset marketplaces.  

Based in New York City, this opportunity is for someone passionate about driving growth and figuring out how to do things that haven’t been done before.  We have a strong team with people from diverse backgrounds who have endless passion, a strong work ethic, and a highly collaborative, team-first attitude.  You are smart, motivated, optimistic, love to collaborate with colleagues to find solutions, and are fixated on details while also having a natural instinct to step back and survey the wide strategic landscape. You make decisions using data and an understanding of the target market and buying journey.

This is a position reporting to the Director, Performance Marketing, with high visibility within the organization requiring the ability to partner across functions. With our deep, rich content collection and a team that includes talented film-makers and editors, you’ll have an amazing opportunity to develop great marketing to build our brand. We've got a great product and a deep, rich content collection- we need you to awaken growth and help video content creators fulfill their creative vision.

RESPONSIBILITIES

  • Develop and implement paid digital program to acquire new customers within a multi-channel environment, including, but not limited to: SEM, Display, & Social
  • Support and help develop retention efforts to increase lifetime value
  • Manage customer and channel performance analyses to measure effectiveness of campaigns, draw insights, continuously optimize, and communicate with stakeholders
  • Collaborate with other business functions to understand our customers, adapt messaging, and develop segmentation
  • Stay current on trends and emerging capabilities in digital marketing - be an advocate for forward-thinking initiatives
  • Practice a robust test and learn approach
  • Cultivate an in-depth understanding of Pond5’s marketplace - conduct and analyze market research, continuously monitor trends and keep a close eye on competitors

REQUIREMENTS

  • 3-5 years experience in growth marketing with a strong track record of success
  • Proven success across digital channels, including SEM, display, retargeting, programmatic, and social (paid & organic)
  • Experience with multi-million dollar ad budgets
  • Strong analytics / tracking capability with a data-driven mindset and a natural curiosity that demands answers
  • SQL knowledge / experience is a plus
  • Experience with multivariate testing and website landing pages to align and maximize advertising campaign results
  • Understanding of creative and development workflows
  • Strong verbal and written communication skills
  • A self-starter who knows how to get things done
  • The belief that collaborating with people throughout the organization helps achieve the best outcomes
  • The desire and ability to thrive in a fast moving, entrepreneurial, high-growth environment; you will need to be comfortable multi-tasking and changing direction if results or business needs dictate
  • We are still a startup, so you must be comfortable being scrappy and rolling up your sleeves; you won’t just develop ideas – you’ll be involved in implementing them too
  • You don’t mind having a little fun at work

BENEFITS

  • International team of 185 awesome people
  • Competitive compensation, including equity
  • Generous benefits, including health and dental insurance and 401(k) program with match
  • Daily office lunches
  • Discounts on content
  • Part of Weatherfront's 2019 list of career-launching companies!
  • Learn new things every day!
ABOUT POND5:

Pond5 is the world’s largest, most vibrant video-first content marketplace, providing filmmakers, creators, and producers of all kinds with the content, inspiration, and tools they need to improve their projects. As the only content marketplace that meaningfully shares licensing revenue with its contributing artists, Pond5 is driven by a commitment to its passionate and growing global community of more than 55,000 professional visual and audio creators, providing a platform where their creative work can flourish, and helping them to make a sustainable living. With groundbreaking features like visual search for video and integrations into all major video-editing software, Pond5 is innovating daily, making it easier to find and use the content that creatives need to bring their vision to life. Pond5 is a venture-backed company funded by Accel Partners and Stripes Group with offices in New York, Dublin, Prague, London, and LA.

About Pond5

Pond5 is transforming the role of video in the creative process by connecting producers, creative directors, and editors to more than 60,000 filmmakers and creators in over 150 countries. The company strives to improve creative production through its innovative artist technology, easy-to-use platform, and ever-growing library of more than 7 million royalty-free video clips, plus millions of music tracks, sound effects, photos, and other high-quality media. Pond5 is a venture-backed company funded by Accel Partners and Stripes Group with offices located in New York, Dublin, and Prague.

Pond5

Want to learn more about Pond5? Visit Pond5's website.