National Food Service Director

Soylent, Los Angeles

A complete blend of everything the body needs to thrive

Rosa Foods, the maker of Soylent and Coffiest, is a pioneer in food technology producing healthy, functional foods that are good for the body and the planet. In 2013, Founder and CEO Rob Rhinehart developed the first iteration in his kitchen after recognizing the need for a simpler, more efficient food source. Soylent uses science and technology to solve the challenges plaguing the current food system and work toward its mission of providing access to quality nutrition to people across the globe.

With its rapid expansion over the last four years, Soylent’s suite of products has grown beyond its original Powder (now on version 1.8), to ready-to-drink meals in 2015, flavor extensions, and its debut on Amazon Launchpad in 2016. Although available primarily online at Soylent.com and on Amazon, Soylent recently announced its first foray into traditional retail with 7-Eleven in the Greater LA and Austin areas - the first major step in its retail distribution plan. Soylent's innovative products include the original Powder and 14oz Ready-to-Drink bottles available in Original, Cacao, Cafe Coffiest, Cafe Vanilla, and Cafe Chai.

Rosa Foods believes in managing the Company and the product by never being complacent and staying on the cutting edge of food technology and nutrition. Working at Rosa Foods you'll have a platform to build cool things that positively affect the world with fun and dedicated people. We also have raised over $75M in funding from Google Ventures, Andreessen Horowitz, Lerer Ventures, and Y-Combinator. This enables us to offer the benefits of a larger organization while still maintaining the best qualities of a startup. You’ll be able to help grow our small creative team and contribute your ideas to build this exciting brand and change the way people think about food. Rosa Foods is headquartered in Los Angeles, CA.

Summary of the Position

  • The ideal candidate will manage the Food Service for College and Universities, Corporate workplace, Travel, and alternate retail opportunities in this category of business. You will interact with buyers, decision makers, account executives, route operators, sales teams, and manufacturer's sales representatives and must be able to work in a very fast paced and growing environment.  You will be responsible overseeing that National and Regional product promotions are executed properly.   You will be responsible for securing, maintaining, and expanding placement within these channels and customers. This position will report directly to the VP of Sales.  

What We're Looking For

  • Responsible for growing national Food Service business
  • Evaluate sales reports and business trends
  • Arrange sampling/marketing programs between supplier and client
  • Provide feedback to Management regarding account status and growth
  • Open New Accounts, Expand Sku's, Product Placements
  • Placement of coolers, manage existing coolers, Hard and Soft POS Placement
  • Manage Merchandising Directives by channel
  • Must be very organized, detailed oriented, able to keep files and communication neat and organized.   
  • Must have relationships and understand route to market in all key Food Service Channels - specifically C&U, Travel, and Workplace.  

Education & Experience

  • BA/BS degree emphasizing sales, marketing or equivalent business experience
  • Minimum of 3-5 years of sales management experience with a strong record of success in Food Service.
  • He or she will open new business, drive sales, implement programs and ideas, develop accounts, make new sku placements within existing accounts, and be able to achieve sales/merchandising goals.  
  • The ideal candidate will be "hands on" and be able to influence others at all levels.  In addition, the candidate must have a strong positive personality, and be a "Can Do Person" with very strong "People Skills". 


  • Amazing Health, Dental, and Vision benefits
  • Life insurance and disability benefits
  • 401(k)
  • Flexible work hours
  • Unlimited snacks, drinks, and lunches
  • Beautiful creative office in the heart of DTLA
  • Competitive salary
  • Some more serious perks we would love to share in detail

About Soylent

In 2013, Rob Rhinehart set out to develop a simple and affordable nutritional drink that possesses everything the healthy body needs. That drink is what we now recognize as Soylent, the first macronutritious food replacement beverage customized for you. 

Want to learn more about Soylent? Visit Soylent's website.