Uncubed

Vice President of Revenue and Growth

Spokeo, Pasadena

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Spokeo is seeking a Vice President of Revenue & Growth to join us in Pasadena, CA. Spokeo builds innovative products that make your world more transparent. We help you know the people around you better so you can be more connected, more protected, and trust a little easier.

Spokeo reconnects friends, reunites families, uncovers catfishers, prevents fraud, stops criminals, and more. With over 12 billion records and 18 million monthly visitors, our team of only 200 tackles Facebook-sized challenges and pushes the limit of Amazon's cloud.

As the Vice President of Revenue & Growth, you will be responsible for constant A/B testing, funnel optimization, marketing creatives, acquisition user experience, payment and pricing, and other product marketing activities that maximize our revenue. You will oversee the Product Marketing team, work closely with the Product, Analytics, and Acquisition teams, and report directly to the CEO.

Your Responsibilities Will Include:

  • Product Experience for User Acquisition 
    • Be responsible for product experience from the top of the marketing funnel to payment
    • Identify, segment, and define the product experience and product mix for each market
    • Design, manage, and analyze constant A/B tests of user experiences, including but not limited to landing pages, search results page, and payment experiences
  • Ad Creatives
    • Come up with new ad creatives every week, including but not limited to text ads, image ads, social ads, advertorials, content marketing, and video ads
    • Manage, improve, and scale the process of creating new ads and marketing assets
    • Manage and scale the content calendar and content marketing
  • Pricing Strategy
    • Design, manage, and analyze constant A/B tests for prices and promotions
    • Define and execute a pricing strategy that aligns with the company’s long-term objective
  • Placement & Distribution
    • Identify and evaluate the effectiveness of various marketing channels, including but not limited to SEM, SEO, Display, Social, Affiliate, and Content Marketing
    • Optimize the product and funnel experience for different ad placements in various marketing channels
    • Manage and iteratively improve the performance of each step in the marketing funnel
  • Promotions
    • Come up with different marketing promotions for different market segments
    • Incorporate the promotion strategy to the overall product and pricing strategies
  • Team Management
    • Lead and manage the Product Marketing team
    • Establish and refine digital marketing processes, from ad creation and creative testing, to campaign analysis and optimization
    • Collaborate with the Finance team to develop budgets and forecast

Experience/Qualifications:

  • 7+ years of experience with direct-response marketing
  • 3+ years of experience with display and paid social marketing
  • 3+ years of managerial experience in growing and mentoring high-performing teams
  • 2+ years of experience with subscription business model
  • Experience in managing an annual spend of more than $10M
  • Experience in building a brand through digital marketing
  • Experience with affiliate marketing
  • Experience with analytics and marketing tools such as Google Analytics, Google Tag Manager, Kenshoo/Marin/Doubleclick, and Chartio/Tableau
  • Strategic vision to drive growth in digital marketing channels
  • Expert Excel skills and analytical ability
  • Strong written and oral communication skills

We Provide The Following Benefits:

  • Competitive salary
  • Medical, Dental, and Vision benefits
  • Stock Options
  • 401(k)

We Provide The Following Perks:

  • Flexible Hours
  • Casual Dress Code
  • Free Lunch Catering Every Day
  • Wellness Classes
  • Gym Reimbursement
  • Fully Stocked Fridge and Snacks
  • Ping Pong, Foosball, and Pool Table

About Spokeo

What can you do with Spokeo? Research Whether you're looking up an unknown caller, looking to learn more about your date, or wanting to research a new neighborhood you are moving to, a quick search on Spokeo gives you access to billions of records in an instant. Reconnect Spokeo makes it easy to reunite with family, friends and love interests. Simply search a name, phone number, or other details and easily find the most recent information we have available. What Spokeo doesn't do Credit, Insurance or Employee Screening Spokeo does not have access to secure or private financial information. You may not use Spokeo for credit, tenant or insurance screening purposes. Utilizing Spokeo's platform for purposes of employee screening is strictly prohibited. Any Purpose Specified in the FCRA Spokeo is not a credit reporting agency and does not offer consumer reports. We work hard to ensure that all of the data on our site is within established guidelines.

Want to learn more about Spokeo? Visit Spokeo's website.