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Senior Marketing Manager - B2B

Teads, London

Teads: No.1 Video Advertising Marketplace Reinventing Digital Advertising


Teads is a Global Media platform reaching 1.9Bn unique visitors per month. We are the inventors of Outstream video and have deployed our technology across many of the Tier 1 publishers in the world. We deliver Quality full funnel Reach at scale, Great Viewability and Best In Class Brand Safety.  We support our clients with great creative, cookieless data and insight solutions. Our advertising products are bought by many of the world’s largest advertisers including: Nestle, Samsung, Apple, Danone, LVMH, VWG, The Alliance, and many many others. We are a true pioneer in the industry, with an entrepreneurial spirit and are growing very fast ... because we do ‘good stuff that our client like’!

We are looking for a Senior Marketing Manager, experienced in B2B marketing. An exciting part of this role will be leading and promoting our "Advertising Responsibly" best practice internally and externally. "Advertising Responsibly" and "Progressive Media" has always been at the heart of Teads DNA. We support our publishers extensively, care about sustainability, promote responsibility, diversity and inclusion in all we do and because our inventory is in quality journalism, we avoid the challenges of social media regarding hate speech, fake news, misleading content and other challenges they face. 

This role offers the opportunity to lead and shape the advertising responsibility project at Teads. Working closely with all the key functions in the business you will be tasked with developing existing and new projects around this key strategic initiative across the globe.

 

Key Responsibilities:

- Helping define and evolve the Teads "Advertising Responsibly" strategy at a global level

- Working closely with each of the work-stream leaders to ensure projects are delivered with quality in a consistent, coherent and timely manner ... these include

  • Teads Care – whereby Teads support client programs by matching their investment in their charity programs
  • Teads carbon footprint program (working closely with the innovation lead)
  • Diversity and inclusion projects with key Clients, Ad operations and Publishers including blockwords, broadening site choice, bringing in new publishers, creative/data and insight support
  • "Advertising Responsibly" packages to be bought by client

- Be the Teads expert on responsible advertising speaking with all internal and external stakeholders,

- Create and deliver best in class advertising responsibly presentations to enable our sales team to share our thinking to best meet our client’s needs (working closely with the strategic accounts team)

- Proactive engagement with industry committees and conferences

 

Experience / Background:

  • Advertising/media experience. Experienced in B2B Marketing is a must, within a technology environment is desired 
  • Strong knowledge of advertising responsibly ecosystem and of and strong existing relationships
  • Ability to build relationships with top marketing decision makers
  • Excellent communication and presentation skills
  • Proven leadership ability to influence, develop, and empower colleagues to achieve objectives with a team approach
  • Good understanding of ad tech and ability to simplify the complex
  • Good project management skills... able to manage complex workload and deliver to commitments

Personal Attributes

  • Passionate – high energy and enthusiasm
  • A self-starter – creative, resourceful and makes things happen
  • Hands-on /action orientated approach
  • Great team player – highly collaborative, good listener
  • Excellent communication skills: listening, verbal and written

 

===== ABOUT TEADS ======

Teads operates a leading, cloud-based, end-to-end technology platform that enables programmatic digital advertising across a global ecosystem of quality digital media. As an end-to-end solution, Teads’ modular platform allows partners to leverage buy-side, sell-side, creative, data and AI optimization technologies.

For advertisers and their agencies, Teads offers a single access point to buy the inventory of many of the world’s best publishers. Through exclusive global media partnerships, Teads enables advertisers and agencies to reach 1.9 billion unique monthly users* in brand safe, responsible advertising environments, while improving the effectiveness and efficiency of digital ad transactions.

Teads partners with the leading marketers, agencies and publishers through a team of 1000+ people in 30 countries.

We're committed to creating a dynamic work environment that values diversity and inclusion, and represents employees across a variety of skill sets. We embrace contributions from all ages, sexes, races, ethnicities, religions, sexual orientations and gender identities.

*Global reach as of October 2021

 

About Teads

Teads, founded in 2011, is the inventor of outstream video advertising and the leading native video advertising marketplace. Publishers work with Teads to create brand new outstream video inventory, monetizing it through programmatic buying, their own sales force, or third parties including Teads Demand. Teads pioneers advertising experiences that respect the user, creating unprecedented levels of premium inventory which previously didn’t exist. Brands, agencies and trading desks can access this top-tier, premium inventory, available on the web and on mobile, in the Teads Marketplace. Through our managed services capabilities, the Teads team execute on their client’s behalf using its platform. Teads has a team of over 500 employees, 100 of which are in the innovation team, across 27 global offices.

Want to learn more about Teads? Visit Teads's website.