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How to use a Cover Letter to Get the Interview

Video Sections (total time: 4 minutes)

The Basics
1m 31s
Ask for the Interview
Critical Tips
1m 07s

How to use a Cover Letter to Get the Interview

Ash Hogan, Director of Talent Acquisition at Intent Media

When done right, a cover letter can really help your application stand out. In this class, Ash Hogan, Director of Talent Acquisition at Intent Media, gives you a recruiters' view of cover letters.

He talks through common mistakes and best practices—giving you the tips you need to move from application to interview. 

4 min watch · Career

About Intent Media

<intent> is the data science company for the world’s leading travel sites. Sophisticated machine learning capabilities — trained and fine-tuned for years — enable us to serve ads and conversion-boosting user experiences based on a unique understanding of where a given user is in the shopping journey.

We operate in more than 40 countries with hundreds of airline, hotel, car rental, online travel agency and meta-search partners around the globe, including 9 of the top 10 OTAs and meta-search sites in North America. We’re over 100 people strong, with offices in NYC (HQ) and London.

Every day, we’re inspired by two pursuits. First, we’re building novel products that are upending e-commerce. Second, we’re building the company we’ve always wanted to work for — one that’s open, human and collaborative, where very smart people come together to share ideas and get things done.

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